MARIALAURA IRVINE

Marialaura Rossiello Irvine (1972) graduated in Architecture in Naples under Riccardo Dalisi. From the poetry of design and a deep respect for tradition, she was catapulted in 2000 into the capital of Italian design, Milan, where she attended a master in Strategic Design at Politecnico. Concreteness became a challenge, marketing, communication and strategy the keynote. For a number of years she collaborated with Italian design brands, and grew accustomed to consider the product within a comprehensive corporate process. Then she tiptoed into a different British atmosphere, into Studio Irvine founded in the ‘90 by her late husband James Irvine, where industrial products was the beating heart of design.

Today Marialaura runs the studio with clients such as Muji, Thonet, M+, Arper, Olivari, Matteo Brioni, FormaCemento and many others. The studio, based in the center of Milan, is specialized in product design, art direction and architectural spaces in which there is a specific research on matter and surfaces. The approach is recognisable not only in the final product, but in the entire process that, starting from the material, involves all the stages of transformation: from production to communication and product strategy. The mission is to simplify in order to improve the overall design and its production. Her research is linked to mono-materiality; always in search of a synthesis that, following an industrial approach, reduce material waste.